A few months ago Ethos Photographers went to a secret location to photograph many of the Welsh Rugby team for the Welsh Rugby Union. Some of these images are now going to be used for a Brains SA advertising campaign.
The clever ‘Four National Icons’ creative features Welsh rugby legends Sam Warburton, Alun Wyn Jones and Leigh Halfpenny alongside a pint of Brains, the fourth icon.
The campaign will run across 48 sheets and bus backs in Wales. In addition four of Brains’ city centre pubs in Cardiff have been fronted with large format banners, including The City Arms which is located directly across the stadium.